Been Running Retreats and Want to Make Them More Lucrative,
Awesomely Transformative, AND Sell-Out Faster?
Congratulations on having already hosted a transformational retreat! You’ve already experienced the pride and pleasure of taking a group of your favorite clients to a stunning destination and watching them change before your eyes. And hopefully you walked away with a sizable profit!
Are you ready to now make your retreat more lucrative, transformative and sell-out faster?
Excellent!
Let’s go on a fact-finding mission to see how you can suss-out what you need to improve upon and what you’ve already mastered.
That way we can create a plan of action for your next retreat!
I’m Ready to Make More Money!
So if you’d like to make your retreat more LUCRATIVE, then ask yourself, “Did I make a sizable profit, break even or lose money on my last retreat?”
If you broke even or lost money 🙁 then you’ll want to check:
- Did you price your retreat properly making sure you added in ALL your expenses?
- Did you remember to add in a net profit to pay yourself on top of all your expenses?
- Did you price your trip on the MINIMUM number of folks you hoped would attend – not your ideal number?
- Did you remember to monetize your retreat by offering a post-retreat follow-up program?
If you are answering “no” or “not sure” to any of these questions, then you need to educate yourself on pricing – and we’ll be sending you a mini-training via email over the next few weeks to help with that.
Next, you’ll ask yourself, “Did my retreat fill – or better yet sell-out?”
If it didn’t, then you most likely have a marketing issue. And while most retreat leaders come to us wanting to know how to advertise their retreats ASAP (they think the problem is with advertising their retreat), we usually have to pull out our detective magnifying glass and FIRST look at whether or not you clearly illustrated the value and transformation that you deliver on your retreats on your retreat page.
So let’s take a look at delivering value and making your retreat more transformative.
I’m Ready to Make My Retreat More Transformative!
Let’s face it – most people could go on a vacation for a lot less than going on a transformative retreat with you to the same location.
That’s why you must design a retreat that blows them away! It must solve a pressing problem in their life, your teachings and activities must align with your spectacular location, and it has to give them the opportunity to rest and relax as well as make it worthwhile for them to take time off work, and leave friends and family behind to travel with YOU!
So if you want to make your retreats more TRANSFORMATIVE – which makes them way easier to market and sell, then you’ll want to ask:
- Did you identify the pressing problems of your ideal clients and clearly state how going on your retreat will solve them?
- Did you lay our your retreat to be a retreat, aligning your teachings to your location and allowing for downtime – not planning a content-heavy workshop in a pretty place?
- Did you make your retreat a full-body experiential life-changing experience?
- Did you craft an enticing, visually stunning retreat webpage that states the benefits and shows the value of traveling with you?
And of course while you’re on your retreat, you’ll want to make sure that you use best practices for facilitating, teaching/coaching and managing a group!
If you’ve replied that “no” or “maybe…” to the above questions, then you’ll want to gather more information and tools on how to design a retreat, build in value, and communicate this clearly.
I’m Ready to Make My Retreats Sell-out Faster!
Alright, so if you’ve covered all your bases above – you’ve got a solid pricing system, you know how to design and monetize your retreat, and build a solid retreat webpage – and now are ready to make your retreats bigger, then it’s time to kick up your marketing mojo!
So we’re going to let you in on our #1 retreat marketing secret: Never advertise your retreat – instead market and grow your business.
Why?
If you market and grow your business all year long you will monetize those marketing expenses and they will not come out of your retreat budget or eat up your profits.
To fill a retreat, you want to have a robust, active, responsive email list and social media following of awesome peeps who know, like and trust you. After all, deciding to come on a retreat with you is a big decision and an intimate experience!
So you want to have a big enough audience that can fill your retreat from WITHIN your business.
You don’t want to rely on those websites that list hundreds of retreats for exposure, name recognition, and list-building all year long – because if you do this you WILL be disappointed.
This is so important – most retreat leaders are using the wrong strategy to fill their retreats! List-build and grow your audience all year long.
Just this one secret can be life-changing for your business!
List-building is an art, but it doesn’t need to be complicated, just strategic. There are 20+ ways to grow your business, but thankfully you don’t need to use every tactic out there – just the few that you enjoy doing (we’ll share more about this in our upcoming emails).
Ok – now that we’ve sleuthed out some of the potential reasons why your retreats might not be as lucrative, transformative or be selling-out as fast as you would like, what actions are you going to take to remedy this?
In the meantime, make sure you’ve joined our private Facebook Group where we post amazing resources and answer retreat-related questions, not to mention pal around with some of the most amazing Wanderlust Entrepreneurs on the planet!
We want to you to madly successful in your business and your retreats!

Sheri and the whole Wanderlust Entrepreneur team!