Retreat Blueprint Program - Wanderlust Entrepreneur | Business + Retreat Coaching for Retreat Leaders | Sheri Rosenthal

FINALLY! The blueprint for creating a retreat that actually sells
AND that teaches you how to avoid all the pitfalls that cause
most coaches, authors, and facilitators to lose money on their retreats.

Here’s what you’ll learn…

…in the Plan, Fill & Profit Retreat Blueprint program with me!

Module One – Design Details

In this module we’re going to cover the details of creating an amazing retreat that’s deeply transformational, absolutely unforgettable, and nets you a GREAT profit! 

We’ll dive deep into:

  • What makes retreats unique as deeply transformational events and how to align your dream location, what you’re teaching and full-bodied activities.
  • How to stand out from the crowd and sell out your retreat so yours will be different and easily attract the right paying participants.
  • How to deal with all the logistics from picking the right location and venue, length of time for your retreat, size of your group and the perfect help and support.
  • What must be in place to set yourself up for success – including insurance, legalities, taking money, websites, social media and more!
  • Tips on what to avoid from the worst types of venues, to unsafe locations, crazy weather, bad times of the year to scoping out locations that are disastrous duds!
  • …and so much more!

Module Two – Your Ideal Avatar

In this module we’re going to focus on the behind the scenes secrets that most people aren’t even aware of – the little things that add up to making a huge difference in how you design and run your retreat.

We’re going to explore:

  • Nailing down your dream paying client, their pain points and what problem you solve for them so they know the value of registering for your retreat.
  • Wording the benefits of coming on your retreat so you excite your audience and have them dying to come on your retreat!
  • Making sure you have a clear title for your retreat – one that tells your tribe exactly what they are going to walk away with from your retreat.
  • How to improve your copywriting skills for your retreat sales page so folks want to pay you whatever you are charging for your retreat.
  • Laying out your retreat itinerary day-by-day to create that transformational experience.
  • …and so much more!

Module Three – Pricing Procedures

Pricing your retreat correctly is bar none the most important and critical factor in making the kind of money you deserve from your retreat. You can’t afford to miss this module!

My system teaches you:

  • The PROPER formula for pricing your event’s expenses and figuring out your net profit the correct way (so you don’t LOSE money and get paid what you’re worth)!
  • How to gain the courage and confidence to charge what you are truly worth and not worry about folks saying “yes” to your retreat price.
  • The exact script to contact your venue and negotiate your contract so you’ll sound like a pro
  • Creating your cancellation policy (this can save you thousands!).
  • How to make money long after your retreat is over so you’re not constantly struggling to find clients (upsell your participants into your high-ticket programs)!
  • …and so much more!

Module Four – Promotional Practicalities

Once you price your event unless you can promote and sell it – it’s dead in the water. This module will give you the tools to create a MARKETING PLAN for your retreat so it can SELL-OUT!

You’ll learn:

  • Our proven template for creating a retreat sales page to sell your retreat + to protect yourself (including what NOT to include if you want your retreat to fill).
  • How to create scintillating sales copy that inspires & sells!
  • Ways to grow your tribe so you’ll have eager, ready-to-buy clients who you can promote your retreat to.
  • Our top basic and more advanced strategies to market your retreat (simply advertising your retreat won’t do it!)
  • How to use Facebook ads & a retreat promotional calendar
  • and so much more!

Module Five – Fabulous Facilitating

In this module we’re going to cover how to handle any situation that arises, amp up your confidence to lead groups, and best nurture your clients’ process.

We’ll explore:

  • How to show up for your event, facilitate the group’s well-being + give your very best.
  • The scripts for what to say when participants question your leadership or experience messy emotions.
  • How to be professional, prepared and organized for emergencies, conflicts and unexpected logistical problems
  • Knowing how to create community from screening applicants, establishing trust, listening to your intuition and having a support system during and after the retreat
  • How to collect testimonials, reflect on your experience and improve your retreats year after year.
  • …and so much more!

Module Six – Legalities & Business Basics

You can design the greatest event but what about the LEGALITIES? Do you have the proper insurance to protect you? And are you using legal forms that cover you? I hope so!

We’ll cover:

  • Professional Liability Insurance (are you coaching without this? I hope not) & General Liability Insurance (when do you need this?).
  • Trip Cancellation + Medical Insurance (you never know what’s going to happen…).
  • What is Seller of Travel and how it applies to you (you may be operating illegally without realizing it)
  • All the crucial legal forms for your trip (this is worth the entire cost of the program)!
  • How having a corporate business structure, visas and income tax knowledge can help protect you!
  • …and so much more!

$22,170 A YEAR LATER!

I knew it was time to get out of offering educational retreats on massages and share myself in a bigger way.

I took your program and got so much clarity that, a year later, I’m running a retreat as a lifestyle consultant to Peru. Thank you so much!

Gloria Coppola

Spiritual Lifestyle Coach

PLUS: Not To Be Missed Killer Bonuses!

Bonus #1: You’ll Receive Our Ultimate Virtual Travel-Savvy Business Backpack…

Which contains ALL the worksheets that we’ve been using our travel biz for the past 17 years!  PLUS my list of retreat centers, villas, and boutique hotels worldwide.

AND even crazier, if you take FAST ACTION and register in the next 3 days you’ll receive all my legal forms – for FREE – which you can take and get customized for your business!

Complete With 4 Online Retreat Building Bundles to Keep You on Track for Success:

Our Irresistible Retreat Design Resource Pack

  • Retreat Centers Worldwide
  • Retreat Planning Calendar
  • Retreat Website Templates
  • Retreat Countdown Checklist
  • Do’s & Don’ts Checklist for creating the Perfect Retreat Trip Page

Cat-Herding Toolkit 🙂
(Attendee Tracking Made Easy!)

  • Flight Info, Rooming List and Travel Insurance Worksheets
  • Retreat Registration form, Don’t Forget Me form, and Statement of Psychological & Health Conditions Forms

Our “Max Out Your Marketing” Bundle

  • Ten Actions on Facebook You Must Take to Promo Your Retreat
  • Creating an Enticing Freebie
  • Business Ascension Model for Retreat Leaders
  • Media Release
  • Post-Retreat Survey Form
  • Your Promotional Calendar

I’s dotted + T’s Crossed:
Fail-Safe Financial Forms!

  • Pricing Formula Worksheet
  • Cancellation Policy Worksheet
  • Payments Worksheet
  • Retreat Reconciliation Worksheet

Bonus #2: Our Legal Forms Designed Specifically for Retreats!

These forms have the correct wording for international and in-country retreats and you can use it in any country. Simply take it to a local lawyer to make sure you add in the proper wording for your locality. This is applies for the USA and all countries since every state, province and locality has slightly different wording.

Bonus #3: The Entire Wanderlust Business Bootcamp Video Training Series!

This bonus is perfect for all our retreat leaders who need help building a lucrative retreat-ready business! We know many of you feel like your business is not ready for retreats yet and we don’t want you to delay planning your retreat just because you have a small or a brand new business. So this is the perfect business training to go along with the Blueprint so you can grow your business while you’re planning your retreat!

Sheri, how are you going to deliver the six course modules? (Plus the LIVE classes!)


I used to think that I was a winner if I broke even on a retreat.

After taking the Retreat Blueprint Program, I now know that I am worth charging good money and deserve to make a profit from my retreats.

The best part is that I’m now making enough to work, travel and enjoy what I do without feeling resentful about all the time, love and energy I put into my amazing retreats.

I am so grateful and so are my clients!

Kat Kirby

Creativity Coach, 2katstudios

When you sign-up for “Plan, Fill & Profit Blueprint,” you’ll receive:

Z Access to one year of 26 LIVE coaching calls! (all recorded, just in case you miss one). 

Z Six course modules you can watch anytime (you have lifetime access to the online course modules).

Z Transcripts for each video course module.

Z One year access to our Facebook group and community, where you can share ah-ha’s, resources, ideas, and revelations — AND get answers from us.

Z All our CRAZY bonuses, my proprietary forms & worksheets!

Z As soon as you register, you can start the online course and work at your own pace.

Z You can print out the video transcripts and worksheets if you’d prefer to work offline.

Z Our LIVE coaching calls alternate times to accommodate different time zones.

Z And for taking FAST ACTION: you’ll get our liability forms, our Wanderlust Business Bootcamp video training series FREE if you register in the next 3 days!

Let’s take a moment to review what you’re receiving in this course…

Forever access to the Retreat Blueprint online program.
VALUE: $2000 USD

Our personal vault of Retreat Specific Legal Forms that have safely covered our back-end from Panama to Tibet
VALUE: $3000 USD

Our Ultimate Virtual Travel-Savvy Business Backpack: 4 Complete Retreat Building Bundles That Will Keep You on Track for Success!

Our Ultimate List of over 2000 Retreat Centers, Villas, & Boutique Hotels Worldwide — a fabulous resource that will save you HOURS (if not DAYS) of time.

One year of 26 LIVE coaching calls designed to give you the confidence you need to create the retreat of your dreams!
VALUE: $5000 USD

One year membership in our private Facebook group, where we’ll be answering questions and helping you year round.
VALUE: $4500

That’s a total value of $15,000 USD!

  But I’m NOT going to ask $15,000 USD for this course (although I could because that’s the tuition to work with Meghan and me one-on-one to learn the same information)…..  

…I’m offering the entire program to you for only $15,000 $1997 USD!


ONLY $287 USD for the next 8 months!



I have invested over $100,000 in coaching programs and trainings over the years, and NOT ONE has been as effective, helpful, and thorough as The Retreat Blueprint Program.

The level of individual care, insight, and expertise that Sheri and Meghan offer in the program has made all the difference — not just on my retreats but also in my coaching and healing business.

After taking this course, I netted over $55,000 on my retreats in one month and since then, have made in excess of $150,000 on just retreats, making back my investment many times over.

If you want to plan a destination retreat, don’t hesitate to sign up today. You’ll get more than you possibly can know!

Julie Lewin

Medical Intuitive + Leader of Innovative Women


30 Day Money-Back Guarantee

Everyone here at Wanderlust Entrepreneur is 100% committed to you offering successful and profitable retreats within your business. We know our program is the best on the market and it works. That’s why we give you 30 days from date of purchase to review and use the first 3 modules within the Retreat Blueprint Program. If you do the work and don’t feel we’ve delivered on our promise, we’ll happily refund 100% of your tuition.

To be eligible for a 100% refund of your tuition, simply submit your completed homework from Module One in the private course Facebook Group to show us that you did indeed take action within our program. We do this because we want committed, action-taking retreat leaders and travel professionals in our course and in our community!


9 Retreats IN 3 YEARS!

Before taking your Retreat Blueprint Program, I didn’t know how to budget properly and include a profit for myself.

I also didn’t know how to incorporate a powerful website to help market my retreats.

With those amazing tools, I’m running 3 retreats a year and have filled 9 retreats in total! Thank you so much for helping me with my marketing – not to mention all the other amazing support from you, Meghan and the entire team.

Debbie Lamb Turner

Retreat Leader

Want to Compare Our Programs?

Sheri, I’ve got questions….

Q: I want to know why this program is so special!

Simple. There aren’t any programs out on the market right now like it –period. Sure there are a couple of courses out there that teach how to create & fill a workshop, but nothing focusing specifically on retreats that gives you all you need to plan, fill & profit from your retreat, or for that matter all the forms & goodies you need to create your event (like your pricing worksheet, legal forms, cancellation policy worksheet, and all your done-for-you forms).

Q: I don't plan on creating a retreat for at least year. Can't I wait until then?

Absolutely NOT! To fill a retreat properly and do all your planning I recommend giving yourself a year out to plan for your event. That way you can create a launch strategy that will guarantee that your destination retreat will sell-out. In addition, you will give yourself enough time to work through the course and be able to learn and apply the concepts – plus have the time to do your research without feeling rushed.

Q: What if I miss one of the live coaching calls?

No problem! We know everyone has a busy schedule. Each of our live coaching calls will be recorded and placed in our private site so you can review it at your leisure. Of course, you’ll get the most benefit from showing up live to get your questions answered, but the material will always be available for review afterward.

Q: It's just me. Can I plan a retreat all on my own?

Yes you can, I’ve done it for years! However – once you learn the system I do recommend you eventually get help with the areas you truly do not enjoy doing or that you feel are not your genius. We do address this issue in the course. In fact, my travel company, Journeys of the Spirit® has a special program where we can take over the management of your retreat for you so you can focus on teaching if that makes you feel better. What is really important though is that YOU learn everything so that you fully understand the financials, legal issues, and marketing so that you can properly inform and teach your future staff. :)

Q: Sheri, what if I fall behind?

No worries! The online modules have forever access. So once you join you can always go back into the course and watch the videos at any time.

PLUS you have one year access to the 26 LIVE coaching calls that run all year long as well as our amazing Facebook mastermind group. Keep in mind that this is not a course group for folks just to meet each other – it’s where you post your homework and trip pages for us to comment on and help you with. This is one of the most powerful aspects of our course. I don’t know of any online course that offer our level of one-on-one interaction and we’re proud of that. If after the year is over and you want to continue with the live coaching and Facebook group you will have the option to join our membership program!

Also, we’re not going anywhere and you can take your time in learning the material.  We’re not looking to stress anyone out here – after all this is about creating relaxing, transformational retreats!


Q: Am I on my own here? Will you be able to help me with my retreat?

There will be 26 live coaching calls that run all year long where you can get in the “love seat” and we can work one-on-one with you on your retreat ideas! Even when the course is over you’ll have the support of the Facebook private group where you can ask questions and get help and ideas from each other – plus from me and my team. No one is leaving you to fend for yourself here. You also have the option to have private time with me or my team to discuss and plan your retreat if you need it – and that can be arranged at an additional cost.

$38,464 IN 9 MONTHS

I went from living paycheck to paycheck to increasing the price of my coaching packages, starting an online program and charging double what I used to so that I actually made money on my retreat!

As I have shifted my pricing, everything is changing.

I’m calling in a whole new level of clientele and I’m becoming more comfortable accepting that I deserve that much money.

So much good is happening – and there’s more to come. Thank you so much for this incredible program and all your personalized support!

Heather Feather

Founder, Elevate Excursions, Elevate Cincinnati + Pain Free Feet


I’m Sheri Rosenthal, and I’ve been a serial entrepreneur and world traveler my entire adult life.

So back in 1999 I was really struggling in my life. I had gone through two divorces and was working hard each stress-filled day as a podiatrist (a foot doctor) and surgical residency program director. 

I always loved the idea of having my freedom and being able to travel more than my 3 weeks of vacation time every year. But I had no idea how to make that a reality so I buried my dreams and kept my head down. 

Finally, depressed, unhappy, and hating my life and business, I decided to sell my practice and everything I owned – including my boyfriend – at the time. (Well, I really didn’t sell my boyfriend, but I would have liked to if I could.) My family and the medical community were horrified at my decision.  

Yet in my heart of hearts I knew I had a greater purpose and was meant for so much more than living a mediocre life. It was a drastic leap of faith – and yes, it was very scary. 

During this time, I received the New York Times bestseller The Four Agreements by don Miguel Ruiz I saw that he had an upcoming retreat to the sacred pyramids of Teotihuacan Mexico during the exact time I normally took my vacation.

 I had never been on a retreat in my life – but I took a chance and went anyway despite my doubts. The retreat ended up being a pivotal moment where the trajectory of my entire life changed direction. It was SO much more effective than therapy!  

While in Mexico, I met incredible friends from around the world, opened my heart and mind, and experienced a truly magical part of Mexico – all in just 6 days! Plus my point of view, perspective, attitude, direction, level of self-awareness, confidence, self-love all shifted! 

Well, my practice finally sold, I moved to California, started studying with don Miguel, and serendipitously began running his retreats, workshops and his overall business. 

Now I just want to digress from my story for a moment to point out something extremely critical to you about the power of retreats. I want you to understand that from that one initial retreat don Miguel gained a student for 8 years who attended every workshop, program, and retreat that he created. 

Think about that for a second from a business perspective – I easily spent around $75,000 on follow up programs with him over the following 8 years and I would do that again in a skinny minute for the changes it made in my life!

 Now multiply that by all the other participants on that retreat who continued to work with him too – and there were around 50 on that trip, so that probably added an additional million dollars or more to his bottom line over the following years! (And we want the same for you!)

Fast forward to 2014… By this time, I had been running my own retreats and helping hundreds of heart-centered facilitators run their amazing retreats since 2003 through the boutique travel agency that I created, Journeys of the Spirit. 

I was totally smitten with retreats and the effect they had on the participants – not to mention that YOU as the retreat leader also grow in your own self-confidence in what you share with the world and your ability to stand in your power. Gosh I get so emotional about this.

Then it finally dawned on me that I could help others much more effectively if I created a program to help my retreat leaders end their troubles with filling their retreats AND start making the kind of money they should be making.

And that’s how and why Wanderlust Entrepreneur and the Retreat Blueprint Program were born. 

We’ve had participants add tens of thousands of dollars to their income and take their clients on their first retreat to a place they’ve always dreamed of going. And others have doubled the number of people who have attended their retreats. 

In our course, we’ll explain how you can avoid the most common mistakes retreat leaders make – and this applies to both newbie retreat leaders and highly experienced ones – and of course ALL the solutions to fixing these.  I hope you join us!

You’ll learn our proven strategies to design, promote, sell out, and monetize your transformational retreats so you can:

    • Design the destination retreat or journey of your dreams.
    • Create the perfect retreat page that sells.
    • Have a specific system to price your retreats so you never lose money.
    • Create a marketing plan to get your retreats filled + never have to cancel.
    • Have the proper legal forms to protect you + your company.
    • Understand how to deal with the crazy issues that come up on retreats.
    • Monetize your events so that you add 10k, 50k or even 100k extra to your bottom line!

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